Which of the following is a potential social consequence of globalization?

• A. Decreased cross-cultural contact
• B. Cultural diffusion and exchange
• C. Narrowing consumer choice globally
• D. Complete autonomy of national culture

Answer: (B)

Globalization increases cross-border contact and interaction through trade, travel, migration, and digital communication. As people from different cultures come into contact, cultural elements such as foods, languages, traditions, music, and ideas spread from one place to another. This diffusion and ongoing exchange can lead to hybrid cultures and shared global influences, which is the social consequence being asked about. The other options don’t fit because globalization tends to expand, not reduce, cross-cultural contact; it often broadens consumer choices rather than narrowing them; and it usually reduces the autonomy of a national culture rather than making it completely independent from global influences.